Sony New Media Solutions Deploys KeyOS MultiKey Server for National Hot Rod Association

Industry’s First Multi-DRM Server for Linux on ARM 32 & ARM 64

Sony Contact:

Cheryl Goodman, Corporate Communications

Allison Mandara


November 11th, 2020 – Austin, TX – BuyDRM announced today that Sony New Media Solutions (NMS) has licensed the KeyOS MultiKey Server for deployment across the Sony NMS Ven.ue Platform.  Sony NMS will use the MultiKey Server to deliver premium video content from the  National Hot Rod Association (NHRA) at

Sony New Media Solutions’ Ven.ue platform provides supply chain and OTT/e-Commerce solutions to power a new era of media consumption. Global brands rely on Ven.ue for one single solution to distribute content to thousands of destinations around the world, enabling their clients to keep pace with evolving consumer demand and emerging multi-channel distribution models.

MultiKey Server has gone through an extensive evolution to modernize the security, scalability and affordability of multi-DRM products for Linux on ARM. This release includes updated support for Linux for ARM 32 and 64 computing platforms. This new edition of the product is targeted with development for the hospitality and travel marketplaces where Linux-based delivery platforms using the cost-effective ARM computing platform are dominant.

MultiKey Server now supports Apple’s FairPlay and Google’s Widevine DRMs on ARM and additional support for PlayReady on Intel and AMD. This support makes MultiKey Server the ideal platform for remote deployments en masse on a variety of craft including buses, trains, airplanes and water vessels.  The product can be deployed on ARM compute platforms or in the cloud using Dockers and Windows Server with Intel and AMD computing.

“Working with BuyDRM has enabled Sony New Media Solutions to quickly cover the DRM and device landscapes with one product footprint,” said Theresa Alesso, Pro Division President of Sony Electronics. “The KeyOS MultiKey Server provides media operators a one-stop DRM solution that satisfies the studios’ security requirements in the cloud.”

“BuyDRM’s MultiKey Server, in conjunction with Sony’s Ven.ue service, allows the NHRA to deliver premium video to our fans and ensure viewers across all devices experience a smooth protected playback experience,” said Rob Hedrick, Director of Post Production & Supervising Producer, NHRA.

“Porting the MultiKey Server to Linux on ARM 32 and ARM 64 required significant investment effort utilizing our team’s technical expertise in content protection and cybersecurity to deliver an innovative solution,” said Andrew Popov, BuyDRM CTO. “There are products in the marketplace that comprise a portion of our feature set but lack true robust security and scalability. We solved those problems to the benefit of our clients.”


Sony New Media Solutions Inc. provides complete digital supply chain and white label OTT VOD & Live solutions to power a new era of media consumption. Major film studios, broadcasters, software providers, and other content owners rely on our Ven.ue platform for innovative technology to keep pace with rapidly evolving consumer demand and emerging multi-channel distribution models. Our market insight, proven expertise in digital media, and strategic partnerships throughout the industry enable us to provide unmatched end-to-end services that deliver the speed, efficiency and quality required by today’s digital media businesses and the audiences they serve. Built on our foundation as the world’s leading digital supply chain and logistics provider, Ven.ue offers an immersive interface and flexible solutions to accommodate rights management, content preparation & ingest, global distribution and OTT streaming and subscriptions. Ven.ue provides a single solution to distribute content to thousands of destinations around the world while creating a unique personalized experience for each consumer.

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BuyDRM™ is a leading provider of Digital Rights Management and Content Security Services for the entertainment, enterprise and transportation industries. Since the turn of the century, BuyDRM has amassed substantial success stories for many of today’s largest brands.

OTT operators, television networks, movie studios, gaming sites and premium content distributors use the BuyDRM award-winning KeyOS Multi-DRM Platform to provide robust content security for their streaming and downloadable video. Customers include the Academy of Motion Picture Sciences and Arts (AMPAS), ABC (Australian Broadcasting Corporation), BBC iPlayer, BBC Sounds, Blizzard, EPIX, FuboTV, Rakuten Viki, Sony New Media Solutions, Sony Pictures, SBS Belgium, Showtime and Zee5.

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Publication Date: Monday, November 2, 2020